Following on from its latest research project, the corporate messaging tool DeskAlerts has announced that a single channeled communication strategy poses a real danger. It has asked whether single channeled communication is killing companies and come up with a resounding yes in response.
According to its studies, DeskAlerts calculates that around 86% of workplace failures are caused by misunderstanding on the part of one or both parties or information loss. The corporate messaging tool cites this figure for its claim that communication is impossible without collaboration.
DeskAlerts investigations demonstrate that relying on a single channel of corporate communication most often leads to poor collaboration and as a result, money loss.
60% of US Companies agree that information delivered through e-mails and integrated social networks often gets ignored. While 35% of employees say that information passed through phone calls is easily misheard due to poor sound quality.
In lights of its findings, the corporate messaging experts are encouraging businesses of all shapes and sizes to reconsider their communication strategies and bring in new channels of communication where a single channel currently exists. The DeskAlerts survey shows that 98% of companies using more than three channels of internal communication do not experience any information loss, helping to keep business processes on track and employees on target.
Anton Vdovin, Project Manager at DeskAlerts said, “It’s shocking how much information is lost and what the knock on effect of that is as a result of single channeled communication. Our studies have really confirmed what we suspected — that to ensure information reaches the intended recipient and is understood and actioned, a number of different lines of communication are critical.”
As a web-based corporate messaging tool, DeskAlerts is designed to deliver information to employees in multiple ways, including via desktop notifications, e-mails, SMS, mobile alerts and blog posts. A range of other options are also available and can be controlled centrally from the online interface. Messages can be targeted to specific individuals or user groups and backed by delivery confirmation reports, giving greater degrees of control over information flow and communication.
About DeskAlerts: DeskAlerts is the only alert solution that works in technologically and geographically diverse networks. It is a completely web-based solution that can be used to send desktop alerts and news updates to any employee within your organization, improving communications and productivity with a more efficient communication strategy than traditional email alone.
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