Corporate Messaging Tool DeskAlerts Advises Against Relying on Email
The communication experts, DeskAlerts have advised business leaders against relying solely on email for their corporate communications. It has compiled a brand new list which sets out just why businesses that depend wholly on email to communicate and engage with employees, clients and supplies is increasingly inadvisable.
As part of its research into the subject of email suitability as a corporate messaging medium, the web-based alert system summarized that a staggering 175 billion corporate emails are sent each day.
However, while many workplaces are happy to rely on email as a tried and trusted method and sending and receiving information, the DeskAlerts study found that a massive 44% of all business emails are ignored. It lists this as the number one reason why no organization should depend on email messages as its sole form of communication.
The second point on the list is that 56% of corporate emails are misunderstood – a worryingly high percentage given the importance of clear communication to corporate productivity, efficiency, customer service, effectiveness and market edge.
Finally, there is the realization that each employee will send and receive an average of 120 corporate emails each day. According to DeskAlerts research, it takes around one minute to refocus attention and answer the email – time that could be better used on other tasks.
Anton Vdovin, Project Manager at DeskAlerts, said, “We were not shocked by the sheer volume of email that is sent and received every day but what was surprising is the number of emails that are ignored, interpreted incorrectly and the number of businesses relying on this archaic form of communication for all of their dialogue with employees and customers alike. The figures alone suggest that to remain lean and competitive, as well as to ensure key messages are read and understood, a more effective alternative to email should be employed. DeskAlerts’ corporate communication tool is ideal in this environment – our web based system displays an alert on the target desktop ensuring no messages are missed, ignored or filed for later.”
About DeskAlerts: DeskAlerts is the only alert solution that works in technologically and geographically diverse networks. It is a completely web-based solution that can be used to send desktop alerts and news updates to any employee within your organization, improving communications and productivity with a more efficient communication strategy than traditional email alone.
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